Nizzar Ben Chekroune

Work · Selected work

La Cuisine de Mami Bahia

A food brand I founded in 2015 and wrote about while building it, first in an article, then in a follow-up a year later.

Nizzar Ben Chekroune founded La Cuisine de Mami Bahia in 2015 and led its brand creation and development. He documented the process in a 2015 article and a 2016 follow-up.

Relationship
Founder
Role
Founder · brand creation and development
Period
2015
With
La Cuisine de Mami Bahia
Attribution
Founder

In 2015 I founded La Cuisine de Mami Bahia and built it as a food brand. The creation of the brand and its development were mine.

I also wrote about it as it happened, in an article in 2015 and a follow-up in 2016. Most of the work in this record was done for someone else. Here I carried the founder's side of the decisions, and the writing kept an account of what they taught me, years before I advised founders on the same problem. Food came back a year later, when my team and I designed and managed the food experience at Oasis Festival.

What I take forward

I have made brand decisions as a founder, not only as an adviser, and I wrote down what they taught me while they were still happening.

Sources

  • Oasis Festival · Moroccan SquareFood experience design and management, with a team
  • HanootConcept, identity and operational development
  • Verne JewelsFrom a first consultation to a full handover: I ran marketing for a fine jewellery house as its fractional CMO, then left the team a system it runs alone.
← All work