Work · Selected work
Beyond Catstore
A cat-products shop's social feed that mixes products, care advice, holidays and jokes, so it can sell without only selling.
Nizzar Ben Chekroune's historical public portfolio retains a set of square social posts made for Beyond Catstore, a shop selling cat products. The posts combine product features, gift selections priced in US dollars, cat-care advice, seasonal hooks and customer support messages.
- Relationship
- Engagement
- Role
- Historical portfolio work
- Period
- 2020
- With
- Beyond Catstore
- Attribution
- Historical public portfolio, before Quantum Branding
The Beyond Catstore visual is a board of eighteen square posts. Some show products: a carrier backpack, a bed, a grooming glove. Some are gift edits under $25, some ask "How to feed your cat?", some announce sales or support. The rest are jokes hung on the calendar, "Catentine's day" and movie night among them. I keep it in the body of work for that mix. A shop that only posts products asks for attention it has not earned; advice and humour earn it, and the sales posts spend it.
What I take forward
I plan a commercial feed as a balance between what it gives and what it asks.
Sources
Related work
- MysticSpurHistorical portfolio work
- Laly CoutureHistorical portfolio work
- KleanopsStudio co-founder; studio contribution