Work · Selected work
Kechnight
Kechnight, 2011 to 2012: writing for a Marrakech nightlife guide, developing it, and finding its sponsors.
Nizzar Ben Chekroune wrote articles for Kechnight, a Marrakech nightlife guide, and worked on developing the guide from 2011 to 2012. Alongside the writing, he developed its sponsors.
- Relationship
- Editorial
- Role
- Writer and guide development
- Period
- 2011 – 2012
- Where
- Marrakech, Morocco
- With
- Kechnight
- Attribution
- Editorial work, before Quantum Branding
From 2011 to 2012 I wrote articles for Kechnight, a guide to Marrakech nightlife, and worked on developing the guide itself. Alongside the writing I developed sponsors.
The pairing is the reason it is here. I was writing the content and building the commercial side of the same publication at the same time. I had spent the two previous years in public relations and digital for Es Saadi and Theatro, so I knew the city's nightlife from the inside. The pairing returned in 2020, when I conceived an interview series and sold it to the Organisation Internationale de la Francophonie.
What I take forward
I treat content and its business model as one problem. A guide needs readers and sponsors, and I worked on both.
Sources
Related work
- Es Saadi / Theatro MarrakechPublic relations and digital manager
- TechnikartMagazine editor · March 2008
- OIF · Solidarité COVIDSpecial project manager: community management, and creator, interviewer, writer, director and editor of the interview series
- Suite ClubPositioning, communication and community management