Work · Selected work
WOW! Protein Donuts
Content for a food brand's 2021 rebrand, made by the studio I co-founded.
Nizzar Ben Chekroune co-founded Arroz Con Pollo, the studio that produced content for the 2021 rebrand of WOW! Protein Donuts. The work is credited to the studio as its creative and production team.
- Relationship
- Studio client
- Role
- Studio co-founder; studio contribution
- Period
- 2021
- With
- WOW! Protein Donuts, Arroz Con Pollo
- Attribution
- Arroz Con Pollo (co-founded studio)
In 2021 WOW! Protein Donuts rebranded, and Arroz Con Pollo, the studio I co-founded with Nabil Nadifi, produced content for the new brand. The work is credited to the studio as its creative and production team.
Rebrand content has a precise job. It is where a new identity first meets the people who knew the old one, and it decides whether the change reads as progress or as noise.
What I take forward
A rebrand only exists once it is seen. The content that carries it is part of the rebrand, not an afterthought to it.
People
- Arroz Con Pollo
- · Creative studio and production team
Sources
Related work
- Arroz Con PolloCo-founder
- KleanopsStudio co-founder; studio contribution
- TRNSCNDStudio co-founder; studio contribution
- SergineStudio co-founder; studio contribution, individual credits as recorded